As Digital Marketing Trends continuously emerging, marketers are fully prepared to adapt to the most happening emerging technologies and tools in the realm of Digital Marketing that will help them to be ready to face the competition. This will also help on improving the relationship with the existing clients and customers and generating new ones.
Search Engines are becoming smarter and smarter and also the strategies of the Digital Marketing. In short, the Digital Marketing enterprises are dynamic from time to time by constantly involving in the best Industry practises As everybody of us aware, though there are some smart aspects but there are no shortcuts in Digital Marketing. Artificial Intelligence and technology are becoming stronger day by day and the importance of every Emerging technology is to make our lives simple and better.
Let us understand what those emerging Digital Marketing Trends to Watch out in 2020
Voice Search – By the year 2020, the voice search may going to be increased more than 40%. With the aggressive usage of Mobile Internet voice search in growing rapidly. In Fact 20% of the Google apps and android devices are Voice and you can understand the importance to top in the voice searches. The increase usage of Siri, Cortana, Alexa and Google Assistant is going to have a huge impact on the search industry. To be successful in the Voice searches, first and most importantly, your business should have a mobile optimised website and try to be listed in local properties such as Google Local. in the future, people tend to contact your business, based on the search results and bypass the website. An ideal SEO Company in Hyderabad helps you to stand out in the competition.
Youtube -Videos have proven to be influencing and will continue to influence with more innovative features in the upcoming future.
Undoubtedly, the future of the internet is Video, as it is one of the most influencing and communicating aspects of the Digital Marketing Strategies
Globally millions of Videos are uploaded on youtube and it is one of the most effective Digital Marketing strategies in coming years. You can directly communicate, educate, engage your target customers globally.
Augmented Reality, Virtual Reality and Mixed Reality – Popularly known as AR, VR and MR is the most happening and trending concepts that are revolutionizing the Digital Marketing. Innovative campaigns are designed and developed by the enterprises that will enable them to achieve greater success by using this latest technology. Using this technology not only appeals to the larger customers but also it gives competitive advantage to their respective businesses. it provides lively experience which was not at all possible in the past, and in fact you can experience a whole new virtual reality and yes it is hard to believe until you experience it yourself. This is totally brilliant technology that brings customers closer and closer to you.
Artificial Intelligence – In simple terms, AI is all about building intelligent machines that can think, learn and respond just like human beings. AI has a great opportunities in Digital Marketing. An ideal Digital Marketing Company or SEO Company in Hyderabad helps to identify challenges that your business is facing and by gathering all the data which is spread across multiple applications into one place with the help of AI can help you get a Valuable Insights.
For Instance AI helps in
- Predicting your customers behavior
- To deliver personalized experience to the users
- Unlock new marketing opportunities
- To increase efficiency, productivity and profitability.